ON ORDERS OVER $100 (US only)

Meet the Company

Musky Innovations was established in 1993.  Our marque product and still our most popular bait is the Bull Dawg.  We started out with two models and have now blossomed to well over 300 makes, models, colors, sizes, etc.  Now, with over 15 Pro Staff members, we work to continue to bring new and innovative products to the market place. We work closely with these professionals making sure we are filling the needs of our customers while trying to fill unique niches and needs that help make our customers more successful on the water. Nearly all of our products are made in the USA to ensure the highest quality products possible.  Everyone involved with Musky Innovations is an avid angler, many fishing for a wide variety of species.  We try to bring all this information together to make new and innovative products.  Our saying says it all:  For Fisherman by Fisherman.

Custom Lures

Collection list